Thursday 11 October 2018

My truth videos in the beauty community




Hello Everyone


I know, it has been a long time since I posted on this blog. I can't say I have been more focused on my personal blog but that one if I am honest, has gotten more love. I will try to be more consistent here as well.

I am not even a micro influencer, I'm smaller than that so many of you may be thinking "Why should we care about her opinion?" if that is the case, it is fine you can cease reading. For those of you do care then, thank you.

I will be honest, I ceased watching beauty videos a few years now. I only purchase new products to replace damaged or used ones. I felt like most brands were releasing the same products and the quality was more or less the same, so there was no real need for me to purchase any more. After watching a video by thefancyfaced i.e. Tina, reviewing Makeup Geek foiled eyeshadows, I felt like other influencers were just trying to promote a product and didn't even care whether it was good or not.

I actually put the blame on the brands. Most of these influencers aren't even old enough to drink or get into bars, yet brands instead of spending their money on proper Research and Development, decided to spoil teenagers and buy their loyalty with expensive vacations, huge paychecks and luxury gift items. I totally understand that brands saw the influence that these young gurus had on the beauty community and decided to capitalize on it. However, it has moved beyond paying for sponsored posts but to bribing Youtubers with luxury trips in the hopes they would give not only their products a good review but to trash other brands in the process. It is similar to what executives do to young black athletes, now entering the arena that is fame. So now that brands are lashing out at influencers calling them entitled. Well honey you created that monster.

Anyway, I wanted to keep this short. Thanks for reading.

Linked are a few "My Truth" videos that give an in dept analysis of what went down. I thoroughly enjoyed them.

Marlena Stell
https://www.youtube.com/watch?v=fBNZrvGLmyQ

TheFancyFaced
https://www.youtube.com/watch?v=sJRo9xY78oQ